Field note
Your AI Agent Does Not Need “the Internet.” It Needs a Retrieval Plan.
“Give the agent web access” is a capability statement pretending to be a requirement.
Written by Aaron Grainger
Independent Content Strategist & Product-Marketing Writer · Published Aug 21, 2025
- Primary audience
- Product managers building AI features
- Also useful for
- AI application developers
- Tone
- Conversational
- Reading time
- 3 min
- Published
- Aug 21, 2025
The premise
Handing an agent a browsing tool answers the question of what it can reach and leaves untouched the questions that determine whether the output is any good: what it is looking for, where it is allowed to look, how current the information must be, what shape the answer takes, and what happens when the evidence is thin. Those five answers are a retrieval plan, and writing one takes about fifteen minutes.
The ticket that causes the problem
The requirement usually arrives as one line: give the assistant web access so it can answer questions about current products. Everyone nods, because it sounds like a technical task with a technical answer. It is not. It is a product brief with five holes in it, and whoever implements it will quietly fill them in — usually with defaults nobody reviewed.
You can see the holes in the bug reports that follow. “It cited a blog post from three years ago.” Nobody specified freshness. “It quoted a competitor's marketing page as if it were our documentation.” Nobody specified scope. “It answered even though the page didn't say.” Nobody specified what to do when the evidence runs out.
Three tasks that are too loose to implement
- “Research this company.” Research what about it? A ten-line profile and a due-diligence brief share a verb and nothing else.
- “Check what competitors are doing.” Over what window, across which pages, and what counts as a change worth reporting?
- “Find the current pricing.” Current as of when, from which page, and in which currency — and what should happen when pricing is “contact us”?
Each of these can be implemented. Each will be implemented differently by two engineers on the same team, and neither implementation will be wrong in a way you can point at.
The plan
Six fields that make a task implementable
01Objective
One sentence naming the decision the output supports. Not “research pricing” but “decide whether our entry tier is priced above the visible market.”
02Sources
Named domains or page types that are in scope, and anything explicitly out — forums, aggregators, archived versions, translated mirrors.
03Scope
How far the agent may travel from a starting URL: page count, path prefixes, crawl depth.
04Freshness
The maximum acceptable age of the retrieved content, and what to do when nothing meets it.
05Output format
Passages, typed records, or a short brief — plus whether every claim must carry an excerpt.
06Escalation
What the agent does when sources conflict, evidence is thin, or a page needs interaction: stop, flag, or hand to a person.
objective: > Decide whether our entry tier is priced above the visible market for teams of 5-20 seats. sources: allow: - pricing pages on the five named vendor domains - vendor documentation for seat and usage definitions deny: - review aggregators, forums, resellers - archived or cached copies scope: start_urls: [ "<vendor>/pricing" ] max_pages_per_domain: 4 follow: [ "/pricing/*", "/plans/*" ] freshness: max_age_days: 14 on_stale: refetch, then report age with the value output: shape: records fields: [ vendor, tier, monthly_price, currency, seats_included, source_url, excerpt ] nulls_allowed: true escalation: thin_evidence: return the record with nulls and a note; do not infer conflict: return both values with their sources interaction_required: flag for human reviewThe product decision hiding inside the technical decision
Every field above looks like configuration and is actually policy. Freshness is a claim about how wrong you are willing to be. Scope is a claim about whose information you are willing to repeat. The escalation rule is a claim about what your product does when it does not know — and that is the single most visible quality signal a web-enabled feature has.
Left unspecified, these get decided by whoever writes the prompt, on the afternoon they write it. That is not a criticism of engineers; it is what happens when a product question is delivered as a tooling request.
What to do this week
- 01Take the web-enabled task your team argues about most and write the six fields for it.
- 02Show the filled plan to the person who files the quality complaints and let them edit the freshness and escalation lines.
- 03Log the plan alongside each run, so a bad output can be traced to the specification rather than to a vibe.
Practical takeaway
- Web access is a capability; a retrieval plan is a specification.
- Most “the agent hallucinated” reports are unscoped tasks, not model failures.
- A plan fits on one page and is mostly product decisions, not engineering ones.
- Thin evidence needs a defined behaviour, or the agent will improvise one.
Related content
Technical guide · 6 min
How AI Agents Browse the Web Reliably
A practical guide to discovery, retrieval, clean context, structured extraction, and source traceability.
Foundational guide · 7 min
The Web Context Layer: A Practical Architecture for AI Products
The layer between a user question and a model call — source selection, retrieval, normalization, structured context, and provenance.
Field note · 2 min
When a Search Result Is Not Enough
A ranked list answers “where might this be?” Products usually need “what does it say, and as of when?”
Field note · 2 min
The Difference Between Finding Information and Using It
Retrieval is a search problem. Usability is a structure problem. They fail in different places.
Version history
Current: 1.0 · Published
- 1.0Aug 21, 2025First published.
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